The new grooming hot spot adds to the celebrity stylist’s global map of 20 hairspas located in some of the world’s most exclusive locations from, London, New York, Milan, Paris to Beijing, Shanghai, Dubai and Abu Dhabi via Ferretti’s birthplace and flagship salon of Parma in northern Italy.
Selecting the palatial landmark of Monaco’s Hotel de Paris Monte-Carlo, the new hairspa will offer Rossano Ferretti’s quintessential salon experience to the principality’s glitterati and international jet-set but for those dropping in by air and sea, the master stylist will be offering exclusive appointments on-board private jet and yacht.
‘The Method’, which revolutionised the understanding of hair’s style, is considered one of the most respected innovations in haircutting within the past 40 years. The unique concept, which focuses on the natural fall of hair, a way of cutting vertically that follows the hair’s natural movement, is today hailed by an enviable list of celebrities and royalty. The Duchess of Cambridge, Jennifer Lawrence, Reese Witherspoon and Dakota Fanning are among those who have visited salons globally.
In an era saturated by new trends and complex beauty techniques, Ferretti masterfully strips beauty and hairdressing to its most natural elements, emphasising the natural, creating a connection between personality, body and hair, deeply renewing the image of beauty.
Each ‘Fly To You’ client will experience the artist’s masterfully tailored approach, which transcends fast-moving trends and allows every stylist to enhance natural beauty, customising the haircut according to hair type and individual characteristics. Rossano Ferretti and his exclusive team of stylists, trained in ‘Il Metodo’ will also be ready to perform the brand’s renowned hair wizardry in true Monaco style, with a red carpet service.
Treatments will include ‘The Method’ cut, bespoke colour and balayage, Ferretti’s innovative hair nourishing treatments and masks, and a manicure service for the finishing touches.
The hairspa, set directly on Place du Casino de Monte-Carlo, with its grand sea-view entrance, will welcome guests to Rossano Ferretti’s familiar lux design. Echoing 150 years of golden glamour at the Hotel de Paris Monte-Carlo, the salon is flanked by dark wood floors, flamboyant chandeliers and slick black polished surfaces as if entering an opulent private residence. Hosting his guests with an emphasis on privacy, a secluded consultation area and colour table, a library, café zone and private treatment rooms are discretely placed.
The new hairspa will launch while the Hotel de Paris Monte-Carlo unveils the first phase of its grand renovations to be fully completed by 2018, Rossano Ferretti, adding beautifully to the Riviera grand dame’s exceptional experiences.